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Not feather, leather In our August issue, we reported that apparel trends were driving home decor styles (see “Fashion dressing up home,” page 6). And
MCM staff
fenvessy on personnel
Writing the Job Description As in most enterprises, the success of a fulfillment operation depends, in large part, on the quality of its people at all
fenvessy on personnel
Productivity Improvement and Cost Reduction The overall goals of the executive in charge of fulfillment should be three-fold:- provide fast order turnaround;-
call center
Vice President Profit and loss and strategic responsibility for the success of the telemarketing operation, including:- Profit and loss responsibility
HOLIDAY MAILINGS
Better late than early? Timing is tricky when ordering holiday names This season, catalogers and list pros agree: Mailers want their lists later, and
Toysmart.com: the saga continues
The United States Bankruptcy Court recently rejected a Federal Trade Commission settlement in the Toysmart.com case. As part of its stringent privacy
customer service
Customer service remains the cornerstone of direct-to-customer operations, just as it did when Stanley J. Fenvessy wrote his classic guide to fulfillment
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A questionable reply We’ve all been hearing about how important it is to provide good customer service – especially in the relatively uncharted waters
New Management
APPLESEED’S Millard Group will now manage the list, package insert, and catalog blow-in programs for women’s apparel cataloger Appleseed’s. The list consists
at deadline
DELIA’S TO MERGE WITH ITURF AND SELL NONCORE TITLES A little more than a year after teen apparel cataloger/retailer Delia’s spun off its online portal