MCM staff

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Orchard Brands Emerges from Chapter 11

| MCM staff

Orchard Brands announced today that its Plan of Reorganization, which the Bankruptcy Court confirmed last week, has become effective and it has successfully emerged from chapter 11 approximately three months after voluntarily filing for bankruptcy protection.

Hartz Signs Deal With Examiner.com for Targeted Social Media Engagement Program

| MCM staff

Examiner.com has announced a deal with The Hartz Mountain Corporation, utilizing Examiner.com’s innovative advertising platform, Examiner Connect. Focusing on pet health, the program will create word of mouth marketing through the creation of original and authentic pet care and health content, which is simultaneously relevant to the Hartz

MCM Live Kicks Off May 3

| MCM staff

The program for this live, two-day event (May 3-4 in New York City) was developed by the editors of Multichannel Merchant magazine. Content is focused on creative thinking and sharing ideas to drive multichannel selling success.