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A Bean Boot Backorder Story

| MCM staff

A MULTICHANNEL MERCHANT STAFFER was shopping for boots online in early December and found a pair she liked at L.L. Bean. Uh, oh out of stock. So she tried

Getting Them to Buy

| MCM staff

As with most financials these days, sales for holiday 2010 were pretty good if you compare them with 2009, and great if compared to 2008. According to

Site gets a bird’s eye review

| MCM staff

ABirdsWorld.com sells garden accents and wild bird care products such as birdhouses, baths and feeders. Does the site soar to heights of ecommerce greatness,

Corliss Million: 2011 MCM Awards Judge

| MCM staff

Judge: Carliss MillionCompany and position: VP/creative director at LorelYears as an MCM Awards judge: first Q&A How would you describe your job and what you do? I work with new and existing clients to develop a brand voice and a creative presence that …

10 Tips to Create Great SEO-friendly Content

| MCM staff

One of the best ways to build search credibility is social media. A great blog post, for instance, is much more likely to get shortened, linked to, posted, tweeted, and re-tweeted, thus driving even more traffic to a website. How to you find or create great content? Here are 10 tips and tricks to consider.