Zeke Hamdani
Murtaza “Zeke” Hamdani is the Director of Web Services for Celerant Technology. He is an ecommerce expert with over 15 years of experience in the retail industry. With an ultimate goal of delivering cutting edge technology, Hamdani approaches information technology with the abilities of a programmer and the sensibilities of a retailer. He believes that a keen eye for detail coupled with creative thought is key to creating the best products and had enabled him to effectively compete with juggernaut firms with exponentially more resources.
Automating Authenticity: Use Marketing Automation To Help Customers Convert
In the B2B space, marketing automation is routinely used to customize messaging and campaigns, shepherding prospects through the sales pipeline largely on autopilot. At the same time, B2C marketing capabilities have kept pace and solutions are available today that use similar advancements in customer behavior intelligence advised by data. What exactly does marketing automation for retailers look like?
Give Your Customers The Gift of Gift Cards
Giving cash as a gift is still largely taboo. Most people view it as tacky — but consumers are still often faced with the daunting problem of having no idea … Continue Reading →
