Mike O'Brien

[email protected] / MikeOBmcm

Mike O’Brien has worked in journalism, marketing and public relations for … well, quite a while. At Multichannel Merchant he focuses on the world of direct-to-customer operations and fulfillment, editing MCM’s weekly O+F Advisor newsletter, and programs the annual Ecommerce Operations Summit conference. Previously Mike was a senior account executive for Marx Communications, a boutique public relations firm working with marketing and advertising technology companies. Other past work includes stints as a media relations consultant for a concert promoter, a marketing communications specialist for a pharma software firm, a research analyst covering corporate e-learning and a daily newspaper reporter on every beat imaginable – except sports.

Amazon Prime Surpasses 100 Million Members Worldwide

| Mike O'Brien

Amazon has passed the 100-million-mark in terms of Prime membership 13 years after the program’s launch, a figure that has been guessed at but never publicly disclosed, CEO Jeff Bezos said in the company’s annual shareholder letter.

U.S. Supreme Court Justices Are Split on Ecommerce Tax Case

| Mike O'Brien

One day into a U.S. Supreme Court case that can reset the balance on collection of tax for ecommerce sales, justices appeared split on the issue arising out of South Dakota involving major players. This case will have massive ramifications for the ecommerce industry and retail as a whole going forward.

Asian Consumers Have Greater Fulfillment Expectations Than Those in U.S.

| Mike O'Brien

Surprisingly, Asian consumers far outstripped their U.S. counterparts in terms of expectations for placing late orders and still qualifying for fast delivery, according to a new global version of the UPS Pulse of the Online Shopper survey. See what other insights were gleaned from the study on preferences around the globe.

eBay Leverages AR to Help Ecommerce Shippers Select Boxes

| Mike O'Brien

eBay is leveraging augmented reality (AR) technology that lets small shippers determine the most economical flat-rate box from the U.S. Postal Service. The new Android feature uses motion tracking and environmental understanding to let shippers place an item inside different sized virtual boxes.

Another Great Ecommerce Operations Summit on Tap This Week

| Mike O'Brien

It’s hard to believe, but Ecommerce Operations Summit is upon us. Right after the 2018 NCAA men’s hoops champ is named (go Ramblers!), we have a great show in store for you. See what you’ll experience and how you’ll benefit at our seventh annual summit.

FedEx Office Opening Branches in 500 Walmart Stores

| Mike O'Brien

Walmart will open FedEx Office branches in 500 U.S. stores that let customers pick up and drop off packages for shipment and access printing services, while boosting foot traffic for the retailer. This follows the opening of 7,500 FedEx branches at Walgreens stores last year and is another Walmart weapon against Amazon.