Nicole Lee

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Nicole Lee is director of fulfillment for Saddle Creek Logistics Services, an omnichannel supply chain solutions provider. Based in Fort Worth, TX, Lee oversees high-volume omnichannel fulfillment operations for multiple Saddle Creek facilities. Clients like beauty subscription box leader ipsy look to her for strategic solutions that increase efficiency, control costs and improve the customer experience. Lee holds dual degrees in logistics and intermodal transportation and business management from Georgia Southern University and is a certified Six Sigma Green Belt. She is actively involved in the Council of Supply Chain Management Professionals (CSCMP).

ecommerce subscription box feature

4 Ways to Control Subscription Fulfillment Costs

| Nicole Lee

Ecommerce subscription enrollment is on the rise, up 41% across verticals, according to data from Ordergroove. As companies rush to fill greater order volume, many are experiencing a corresponding rise in subscription fulfillment costs. Here are four strategies that have proven effective for leading subscription companies.

7 Tips for Successful Holiday Gift Subscriptions

| Nicole Lee

Recognizing the potential for growth, smart subscription companies are promoting gift-giving, this season and throughout the year. Whether you already offer gift subscriptions or are thinking about adding them, it’s helpful to understand some common best practices. Following are seven tips to get you started.

Building the Best Subscription Box for Your Customers

| Nicole Lee

Subscription boxes have grown in popularity, largely by offering a curated collection of items designed to delight recipients. With multiple components, however, order fulfillment can often be a complex, labor-intensive process. To ensure optimal efficiency and control costs, it is important to approach the kitting process strategically.

ecommerce returns

Return to Sender? The Ins and Outs of Subscription Box Returns

| Nicole Lee

While subscription box businesses may not experience the 20% to 30% return rates of ecommerce, they still wrestle with their share, and how they handle them can significantly impact subscriber retention. It is critical to provide efficient, hassle-free service and prompt refunds where necessary. Here are key factors to consider.

7 Strategies to Help You Reduce Subscription Box Shipping Costs

| Nicole Lee

Parcels are small, but have a big bottom-line impact for subscription box businesses. Whether you’re sending curated boxes, doing replenishment or ecommerce orders, shipping puts pressure on limited transportation budgets. If cost are getting proportionately higher, it’s time to reevaluate your parcel management approach.

How Can Subscription Box Businesses Adapt to the Coronavirus Climate?

| Nicole Lee

The effects of the novel coronavirus known as COVID-19 are being felt globally. Given the widespread impact, most subscription-based businesses are sure to feel the repercussions long term. Given the many challenges it presents, planning now to ensure that your business can adapt as this new reality unfolds is your best move.

7 Strategies to Get the Most from Your Subscription Box 3PL

| Nicole Lee

Order fulfillment can be overwhelming, particularly as your subscription box business grows and evolves. You’ve put considerable time and effort into building your business, and you want to find a fulfillment partner who can help meet your goals and give them the tools to succeed. These 7 strategies can help guide the process.

7 Pitfalls to Avoid in Subscription Box Fulfillment

| Nicole Lee

Order fulfillment is one of the biggest challenges for subscription box companies. Peak order processing, unpredictable growth patterns, slim profit margins and high shipping costs are just a few of the most common pain points. Want to master subscription box fulfillment? Steer clear of these 7 common pitfalls.

Be Prepared for These 5 Questions from Subscription Box Customers

| Nicole Lee

Customers may enjoy an element of surprise with their subscription box contents – but not when it comes to order details. Successful subscription companies make it a priority to educate customers about the fulfillment process and manage expectations. You should be able to anticipate and address these 5 customer questions.

5 Steps to Increasing Customer Retention in Subscription Commerce

| Nicole Lee

While subscription commerce is up, many subscription box companies are challenged to maintain their subscriber base. The median churn rate for subscription boxes is 10.54%. What can your company do to retain subscribers? Here are 5 effective strategies and the fulfillment best practices necessary to support them.