With more and more consumers turning to ecommerce to shop, it only makes sense that retailers start thinking about going global with their business. Here are several options that will help you make the decision easier.
There are plenty of good reasons why many retailers haven’t moved data processing to the cloud yet. Many have decades of legacy systems built up, including data processes that may have taken years to architect. See what the challenges are for many retailers and what is holding them back.
When battling ecommerce fraud, it is important to fight fire with fire. The most effective fraud solution can stand up to the most sophisticated criminal activity by addressing the full life cycle of fraud and casting a web of well-coordinated intelligence.
User-generated content plays a pivotal role in meeting the need for authenticity, showcasing brands’ offerings while driving shopper interaction. Peer-to-peer endorsements are especially powerful, with 53% of millennials admitting UGC influences their purchases, seamlessly inserting consumers into the brand-building process. Here’s why merchants must take advantage of the opportunities that UGC offers to improve engagement, purchase intent, and brand loyalty.
Whether it’s chat or our old buddy email, ecommerce in general is often shockingly tone deaf when it comes to different online sales scenarios that are becoming a critical part of a digital channels deployment strategy. Here are some important do’s and don’ts for a successful online strategy.
Since Amazon was founded in 1994, they have revolutionized the way people purchase products. Consumers have moved from having to go to traditional retail stores to now having the power … Continue Reading →
The Honest Kitchen’s site traffic saw a significant boost in conversion when it began using Shop Socially’s refer-a-friend app. Visitors who saw the referral campaign on the site, referred the brand to their friends. Honest Kitchen saw referral traffic convert two times higher than normal. See how The Honest Kitchen benefited in other ways from using the refer-a-friend app.
Brands without the resources to produce multilingual content now have a simple and cost efficient platform to localize their content. With those staggering numbers in mind, language technology and translation solutions provider Translate.com announced the addition of more than 30 new applications and integrations to its platform.
Walmart has entered a joint venture with JD.com that will create a shift in Walmart’s ecommerce strategy in China. The U.S. retail giant has sold its Yihaodian ecommerce marketplace to Chinese marketplace operator JD.com, and plans to retain the Yihaodian direct business and set up a retail presence on JD.com. Here’s what the deal means to both retailers.
JD.com will host a week-long roadshow of “British Week” activities in the United Kingdom to enable more British brands to sell direct to consumers across China. Here’s a look at some of the ways JD.com is invading Britain offline to grow its online business, and which U.K. brands are already on board.