Don’t Fear the Reviewers
Though most multichannel merchants have avoided posting customer-written product ratings and reviews on their Websites, those who have overcome their fear of the inevitable negative content swear by them.
Ecommerce
The Five C’s of Web Merchandising
If you’re like most of your peers, you have a wish list of tools and tactics you’d love to implement on your site. And if you’re like most of your peers,
The Effective Website: Lo-fi Prototypes Yield High Returns
Lo-fi prototypes are simple representations of your Web pages, site sketches that limit their focus to the essential. They lay out the content and navigation
Celebrate Express Launches Umbrella Website
The new Celebrate Express Website is a party of sorts, one to which all of its brands were invited. CelebrateExpress.com now offers products from Birthday Express, Costume Express, and 1st Wishes,
Live from eTail: Toys ‘R’ Us Plays to Win
Palm Desert, CA
Study: Affiliate Shoppers Spend More, Skew Older
Affiliate channel shoppers often spend more than the typical online shopper, according to a recent study commissioned by Performics
4Q, Full-Year Sales Up at Drugstore.com
Fourth-quarter and full-year net sales rose for Bellevue, WA-based Drugstore.com (Nasdaq: DSCM), registering 2.1% and 4.1% increases, respectively, for the period ended Dec. 31, 2006.
Carrying the Load
Has your e-commerce site been load-tested lately? If not, get it done. After all, the IT folks are always writing new code, which can have unforeseen
Firebox.com heats up stateside
When London-based gifts, games, and gadgets merchant Firebox launched a U.S.-based e-commerce beta site in early October, it did so without a multimillion-dollar