The USPS says those affected by Hurricane Katrina can now receive mail again. But are your Louisiana and Gulf Coast customers still living there? And if they returned, are they ready to buy? Here for four things to consider before you start mailing again to those areas
The practice of add-a-name allows merchants to use second-tier prospect names to fill gaps in carrier routes. But in the long run, does it save money? Here are some thoughts from Robin Lebo of catalog consultancy Lebo Direct
The Food Catalog Market’s total universe was 9.5 million names as of the first quarter of this year, according to New York-based list brokerage services
You’ve probably been in this management meeting: The vice president of marketing has gathered the marketing director, catalog manager, creative director,
Just when you think you’ve gotten your head around blogging, along comes this whole phenomenon and the popular service that’s fueling the trend, Twitter.
Long before the current economic slowdown, many companies had become more conservative with their IT spending. The latest technology can take a huge amount
Given the Obvious Economic Pressures, the first quarter was fairly weak for most of the publicly traded consumer merchants tracked by Multichannel Merchant.
Bloomingdale’s announcement in May that it would cease publishing its Bloomingdale’s By Mail catalog and merge that business into its Internet division
Out-of-State Online Retailers must now collect state and local taxes from customers in New York, thanks to a provision New York Gov. David Paterson signed
Still trying to prioritize your to-do list to get your site in shape for the holidays? Jamus Driscoll, vice president of marketing of e-commerce systems