Given the advances in loyalty value propositions, database design and analytical techniques, these retailers have unprecedented opportunity to join with their partners in the packaged-goods industry to implement best-in-class enterprise customer-management programs
MailChimp has launched its E-mail Optimizer, an A/B split testing feature. Experian announced the release of its enhanced retail marketing database offering, Totalvue Retail. Equifax has introduced Equifax ValueScore, a list segmentation tool that helps marketers combine prospecting data with a proprietary segmentation model that leverages Equifax
A week after launching its Lane Bryant catalog, Charming Shoppes yesterday announced it would close its Regalia women
The Guild, a purveyor of artworks and artisan decor and jewelry, is taking its show on the road
For the most part, October sales were solid for the publicly traded companies tracked by Multichannel Merchant.
Financial reports from Golfsmith, Talbots, Jos. A. Band, Design Within Reach, and Systemax
Home furnishings and decor merchant Restoration Hardware today announced a merger agreement with an affiliate of private equity firm Catterton Partners.
Any seasoned direct marketer the importance of understanding the numbers side of the business. You have to know both the left-brain (analytic) and right-brain (creative) rules for maximum success. My philosophy is
OrderMotion Teams with Channel Intelligence Software providers OrderMotion and Channel Intelligence have joined forces. OrderMotion specializes in on-demand order and customer management solutions for small and medium-sized merchants that sell direct to …
Fourth-quarter sales for nutritional supplements manufacturer/marketer NBTY increased 6%, to $496 million for the three months ended Sept. 30.