The write stuff for SEM

| Tim Daly

Ask almost any SEM vendor about the key ingredients to search success, and you’ll hear about technology, bid management, and keyword strategy. Hardly

Groomstand Uses Search to Sell Guys on Wedding Gifts

| Larry Riggs

There’s no shortage of marketers wanting to help brides prepare for their big day. But what about the grooms? Don’t they want the same treatment? Ramin Ramhormozi thinks so. He’s developed Groomstand.com, a site that offers personalized gifts for the husband-to-be’s best men.