Singles Day 2015 recently came and went, and more than a few Western retailers are surely envious at how Chinese companies fared during the November 11 sales event. The shopping holiday isn’t just for Chinese companies anymore. Savvy Western brands are getting wise, and getting a piece of the action.
The big holidays are just around the corner for us. It’s that time of year that those who work in online retail and ecommerce management both love and hate in equal measure, but when you get it right, it’s hands-down the most rewarding and lucrative time of the year.
The challenge of blurring the lines between retail and ecommerce is magnified during the holidays. Here’s why breaking down the old silos and fully leveraging the material real estate, physical plant, people, and inventory in all distribution centers, stores, and hubs, is critical to improve fulfillment across the network as a whole.
These days our Senior Editor Mike O’Brien is plenty busy doing many things for Multichannel Merchant so we thought we would give him a little shoutout by asking all of you, our readers to start following him on Twitter.
Rumor of a weak Chinese economy may have been greatly exaggerated: Singles Day 2015 came in like a lion, and went out like a lion. So what have we learned, so far, from Singles Day 2015?
EnterWorks, a market leader in master data solutions for transforming product information into persuasive and personalized content, said the combination of print and web catalogs is a defining element in omnichannel shopping experiences.
Same-day delivery provider Deliv is continuing its market expansion plan by acquiring New York same-day company Zipments, after acquiring WeDeliver in June.
While Alibaba reported Singels Day sales of $14.3 billion – up 60% from last year’s 11.11 Global Shopping Festival – the Chinese shopping holiday was not all about Tmall, Taobao and Alipay. Check out more highlights, facts, and figures in our pseudo-live Singles Day 2015 blog.
Free shipping is the top priority for shoppers when it comes to retail policies, with 72% of responding consumers planning to take full advantage, according to Deloitte’s 30th annual holiday survey of consumer spending intentions and trends.
Despite the proliferation of shopping channels, a recent study published by Oracle and Edison Research indicates that last year Christmas sales via smartphones and tablets were up 55%, and 37% of all online sales (or 8.9% of all total retail sales) were made directly via a mobile device.