Cyber Monday Was 2014’s Heaviest Shopping Day at $2B+
When it came to desktop buying, Cyber Monday once again ranked as the highest shopping day of the year. See how other days did for holiday season 2014.
Must Reads
Parcel Delivery Innovations will Fuel Global Eommerce Growth
Fastlane International says that international parcel market are poised for some significant developments in 2015. See what these developments for the global market.
Mobile Will Represent More Than Half of Transactions in 2015
Additionally, as retailers make the looming switch to EMV payments systems, those systems also accept mobile capabilities such as Apple Pay, which will also contribute to increased mobile payments. Click for more 2015 cybercrime predictions from ThreatMetrix.
Mobile Accounts for 45% of Holiday Ecommerce Traffic
The holiday shopping season saw strong online and mobile sales with online sales up 13.9% year-over-year. See what other key metrics made an impact on the 2014 holiday season.
Staples Announces Availability of Ambient Alerts
Staples announced the availability of ambient alerts for its Staples Connect platform, providing visual notification outside of the Staples Connect app. See what other features are available with the ambient alerts.
Coach Acquires Stuart Weitzman
Coach announced it is acquiring luxury footwear brand Stuart Weitzman through a private equity firm Sycamore Partners. See what this will mean for both brands.
U.S. Currency Boom Impacts Global Ecommerce
Beyond the holiday shopping headlines, there’s another economic story that retailers are following: the increasing strength of the U.S. dollar.
Amazon Sellers Sold More Than 2 Billion Items in 2014
Sellers on Amazon from more than 100 countries around the world fulfilled orders to customers in 185 countries using the Fulfillment By Amazon service.
Who Won the Sugar Bowl? Allstate’s Mayhem Sale
We interrupt the Ohio State-Bama game to bring you MayhemSale, pop-up ecommerce at its finest. Items sold right out of Matt and Shannon’s home… while they’re in New Orleans for the Sugar Bowl. Here’s a look at how Allstate’s in-game commercial campaign raised awareness about posting vacation plans to social media… and broke the internet.
In 2015, Technology Catches Up with Cross-channel Marketing
2015 is the year when the promise of cross-channel marketing nirvana is fulfilled, finally. For marketers who are open to the concept, they can have a partner in innovation vs. a vendor of technology. That’s because the technology has caught up to the vision.