How Web Personalization Drives Purchases and Post-Purchases
Online retailers are in urgent need of strategies to help reduce website churn and convert visitors to buyers. Here’s how personalizing the experience can help.
Must Reads
Target-Lilly Pulitzer Collaboration Hit with Social Media Backlash
Target’s collaboration with Lily Pulitzer collaboration took a hit this week on social media from its fans and followers. See what people had to say.
Cyber Monday Was 2014’s Heaviest Shopping Day at $2B+
When it came to desktop buying, Cyber Monday once again ranked as the highest shopping day of the year. See how other days did for holiday season 2014.
Parcel Delivery Innovations will Fuel Global Eommerce Growth
Fastlane International says that international parcel market are poised for some significant developments in 2015. See what these developments for the global market.
Mobile Will Represent More Than Half of Transactions in 2015
Additionally, as retailers make the looming switch to EMV payments systems, those systems also accept mobile capabilities such as Apple Pay, which will also contribute to increased mobile payments. Click for more 2015 cybercrime predictions from ThreatMetrix.
Mobile Accounts for 45% of Holiday Ecommerce Traffic
The holiday shopping season saw strong online and mobile sales with online sales up 13.9% year-over-year. See what other key metrics made an impact on the 2014 holiday season.
Staples Announces Availability of Ambient Alerts
Staples announced the availability of ambient alerts for its Staples Connect platform, providing visual notification outside of the Staples Connect app. See what other features are available with the ambient alerts.
Coach Acquires Stuart Weitzman
Coach announced it is acquiring luxury footwear brand Stuart Weitzman through a private equity firm Sycamore Partners. See what this will mean for both brands.
U.S. Currency Boom Impacts Global Ecommerce
Beyond the holiday shopping headlines, there’s another economic story that retailers are following: the increasing strength of the U.S. dollar.
Amazon Sellers Sold More Than 2 Billion Items in 2014
Sellers on Amazon from more than 100 countries around the world fulfilled orders to customers in 185 countries using the Fulfillment By Amazon service.