Staffing Issues Seasonal help scare?
Considering that unemployment hit a record nationwide low (4.3%) this past April, some catalogers are already having trouble hiring operations personnel
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FULFILLMENT Brylane’s big operation
Brylane, the $1.3 billion catalog powerhouse, is not only a leader in specialty-size apparel, but it also claims to be a master in high-volume, low-cost
Focus group scolds USPS
The U.S. Postal Service has a lot more work ahead if it wants to become a serious rival to United Parcel Service in the residential parcel shipping market.
Cyberservice Hello, is anybody out there?
Most Internet catalogers, like print catalogers, know the value of superior customer service. They also know the barriers to service that are inherent
Data mining to lift response
Based on initial testing, Airshop, a small New York-based cataloger and Website marketer of junior teen apparel, fully expects to increase its response
J. Crew to sell Clifford & Wills
The J. Crew Group is putting its women’s apparel book, Clifford & Wills (CW), on the selling block. But why, especially since CW showed a 50% growth in
New Catalogs
The Clayton Catalog A cigar is more than just a smoke these days. The $6 billion cigar industry includes accessories such as lighters, cutters, and humidors-items
`We got a better offer’
Harley Davidson parts supplier Global Motorsports, which fought off a $90 million hostile takeover bid from rival (and minority investor) Golden Cycle,
CO-OP DATABASES Small mailers dig into co-ops
The rise of the cooperative prospecting database has provided smaller mailers with access to many more names than were available to them even five years
Gardening, jewelry are hot
Consumers bought gardening supplies and jewelry more often and in greater quantities than products in any other category during the 1997 fall/holiday