A recent study from Kentico Software has found that 76% of smartphone users and 78% of tablet users return often to websites that look good and work well on their mobile devices. But for those sites that are not designed responsively, 44% will never go back and 52% will not return on a regular basis.
Acquity Group’s 2013 State of B2B Procurement Study discovers 40% of corporate buyers spend at least half of their procurement budget online, but many suppliers lack the online capabilities they demand.
As online retailing has become a force to be reckoned with in the retail industry, a close look at how brand equity varies for brick and mortar vs. online brands beckons. Measuring many online retail brands for the first time in the 2013 Harris Poll EquiTrend Study shows that when it comes to the brick and mortar and sides of a single brand, the etailer side lags.
The Conference Board Consumer Confidence Index, which had improved in April, increased again in May. The Index now stands at 76.2 (1985=100), up from 69.0 in April. The Present Situation Index increased to 66.7 from 61.0.
Brookstone, Inc., the innovative product development company and multi-channel specialty retailer, announced today the appointment of William E. Watts as the Company’s new Executive Chairman of the Company’s Board of Directors, effective immediately.
Amazon topped Walmart with a brand value of $45.7 billion and saw its value grow by 34% while Walmart grew by 5% to $36.2 billion in a top brand ranking, according to an article on AdAge.com. The ranking done by BrandZ Ranking, credits Amazon’s operational swiftness for its financial success.
Social media is lagging as a direct traffic source to ecommerce websites and for online purchases, despite brand investment, according to a recent report from Monetate.
Google announced this week it would be retiring its Google Checkout in November of this year as the company transitions to Google Wallet, a platform enabling merchants to meet the demands of a multi-screen world where consumers shop in-store, at their desks and on their mobile devices, according to blog post by Google.
Accenture entered into an agreement with Acquity Group Ltd., where Accenture will acquire Acquity Group, a digital marketing and ecommerce company, according to a press release on Acquity Group’s website.
The site search provider SLI Systems has announced plans to proceed with an initial public offering in its home country of New Zealand.