Magalog looks to the great outdoors
Two Colorado-based marketers are preparing a cooperative magalog designed to give merchants of outdoor gear access to buyers with active lifestyles and
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NEW WEB CATALOGS
Swell Baby When Rhoda Bueno was pregnant with her now-two-year-old son, Jake, she wondered how shopping for baby gifts and accessories could become an
Creative Scheduling
Do you find that your catalog production team rarely meets deadlines? Is their work incomplete much of the time? Are you convinced that there’s no way
QuarkXPress vs. InDesign
Catalog designers tend to prefer one of two layout programs: QuarkXPress or Adobe InDesign. Quark loyalists praise its ease of use and ability to handle
Defending yourself against the Blogs
A favorable mention on someone’s blog can be a boon to your business. But negative feedback on another blog can be more detrimental than you could imagine.
At Ross-Simons, it’s ready, aim, launch
To appeal to new customers, Cranston, RI-based jewelry, tabletop, and home decor cataloger/retailer Ross-Simons unveiled two new catalogs this spring:
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Peeved at Pier 1 catalog prop We were so excited to finally get a look at the Pier 1 Imports catalog, which the Fort Worth, TX-based furniture retailer
Truth, Justice, and the American tween
Apparel retail chain Justice, which caters to preteen girls, is launching a print catalog scheduled to mail in late July, just in time for the back-to-school
SmartPak barks up a new tree
SmartPak, a Plymouth, MA-based merchant that specializes in equine supplies and gifts, is going to the dogs with the launch of the SmartPak Canine catalog.
New lists
Business Catalog Buyers Powerbase The buyer files of 17 business products merchants including Amsterdam Printing, G. Neil, PaperDirect, and Union Pen