Financial Reports: Schein, Bluefly
Henry Schein posts record first-quarter sales and income, while Bluefly cuts its loss and boosts its revenue.
Henry Schein posts record first-quarter sales and income, while Bluefly cuts its loss and boosts its revenue.
Multititle cataloger Redcats USA is consolidating its call center operations and will close its West Bridgewater, MA, center at the end of June.
Dallas-based cataloger/retailer The Neiman Marcus Group (NYSE: NMG.A) on May 2 agreed to be acquired by Texas Pacific Group and Warburg Pincus for $100 per share in cash, or $5.1 billion. Texas Pacific and Warburg Pincus will own an equal stake in the company upon the transaction
Finding enough gay and lesbian lists to rent has been a challenge for marketers. While there are about 15 million identified gays and lesbians in the U.S., the names of only about a third of them are available for rental or exchange.
Harrison, NY-based database marketing services I-Behavior was awarded a U.S. patent for its cooperative database software. The company says that Dynamic Data Link software is capable of accurately integrating online and off-line buyer records. The database consolidates the
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Saturation mailings aren
To guesstimate the effectiveness of a new rental list, take a look at the broker report, suggests Jim Coogan, president of Santa Fe, NM-based consultancy Catalog Marketing Economics. Specifically you should look at the gross-to-net percentage: the number of names dropped in the merge/purge because they duplicate names found on other lists in the merge.
Record first-quarter sales for Cabela
Senior postal officials gave nonprofit mailers a big boost in protecting their ability to send personal communications at lower rates. Effective June 1, nonprofit mailers will be able to send mail to prospects, constituents, members, and donors at the nonprofit standard rate