listings
NEW LISTS BLUE MOUNTAIN Selling housewares and personal-care products, the Blue Mountain catalog has 50,000 buyers on its housefile. Customers spend an
News
The Skinny on Site Safety
Have you ever heard of Web application vulnerabilities, California’s 1386 law, or the security requirements of MasterCard’s Site Data Protection Program
Hurricanes Drive Sales for Emergency Supplies Mailers
Catalogers that sell survival and emergency products experienced a storm surge of orders in the wake of hurricanes Charley, Frances, Ivan, and Jeanne.
Keeping A-OK with OSHA
Section 5 (a) (1) of the Occupational Safety and Health Act of 1970, which established the Occupational Safety and Health Administration (OSHA), states
Fed Spending Shift
For marketers that sell to the federal government, Christmas in July is more than the title of a Preston Sturges movie or a catchy advertising slogan.
Current Buys Colorful Images from Concepts Direct
On Sept. 11, Longmont, CO-based multititle cataloger Concepts Direct sold its most profitable title, stationery mailer Colorful Images, to Colorado Springs,
Keeping Within the Spirits of the Law
During the past year liquor wholesalers have urged the U.S. Supreme Court to uphold the constitutional right of a state to regulate, and restrict, the
Shades of Success
The same people who buy lamps are likely to need rugs and curtains as well. At least that’s what the folks at Shades of Light believe. Having added rugs
Walking the Privacy Tightrope
List owners and the list firms that represent them are walking a tightrope these days. During the past two years, a string of privacy actions have forced
Use Tax: States Get Aggressive
In their persistent efforts to require direct marketers to collect state use taxes, several state legislatures have developed a new aggressive strategy.