Blair Homes In on Boomers with Expanded Catalog
Continuing its efforts to win over baby boomers, Warren, PA-based Blair Corp. mailed an expanded version of its home goods catalog on Jan. 5. Between
News
Miles Kimball Parent Adopts Walter Drake
A year ago, home fragrance and decor manufacturer Blyth’s only involvement in the catalog industry was as a supplier. But today the Greenwich, CT-based
Stalking Horse Hopes for Bigger Stable
North Mankato, MN-based conglomerate Taylor Corp. may be the largest cataloger you’ve never heard of. A specialty printing company, Taylor also has a
Catalog Tracker: Better Late Than Early
In reviewing the Catalog Tracker statistics for December, the most notable finding was that only four fewer catalogs were received in December 2003 than
Target Aims to Sell Catalogs
Target Corp. is determined to get out of the catalog industry. It has retained Philadephia-based investment banking firm Libey-Concordia to find a buyer
Let’s Not Make a Deal
Those looking for 2003 to end with a flurry of deals were disappointed. As was the case with the fourth quarter in 2002, the fourth quarter of 2003 failed
Mailbox
I was surprised that everything measured took place on the and side of the transaction. For an online merchant,
Use the Circular File!
DID YOU KNOW that 80% of papers that are filed are never looked at again? So don’t be afraid to trash those memos you’ve been hoarding. A national Harris
Environmental Affairs: Ecology and Economy
Long before I came to work at the Direct Marketing Association, I learned the value of shopping at a distance. Who needs the traffic, the parking, the
Charles Keath Changes Hands
Direct Marketing Services Inc. (DMSI) has acquired the name, intellectual property, and house file of apparel and home decor catalog Charles Keath from