At Deadline
FEDERAL ANTISPAM BILL NEARS LAW President Bush at press time was expected to sign into law the Can Spam Act (S. 877) by the end of 2003. The bill, cosponsored
News
Correction
In the Cheat Sheet: Who’s Who Among the Consumer Co-op Databases article in the December 2003 issue, the number of consumer catalogers in the I-Behavior
Catalog Tracker: When More Is Less
From September to October, the number of consumer catalogs received by Catalog Tracker surged 24%, to 558 books. That’s a slightly greater increase, percentage-wise,
Our 2004 Model
In the magazine business, conventional wisdom has it that a redesign should take place every three to five years. Do it more often, and readers get confused;
Listings
NEW LISTS PB TEEN More than 60,000 teenagers and their parents have purchased from Pottery Barn’s new PB Teen catalog of furnishings for teens during
Operations and Management: S&H Charges Under Scrutiny
More than one-third (35%) of respondents to the 2003 Catalog Age Benchmark Report on Operations (April 1, 2003, issue) said that they set their shipping
Seven Strategies for Expanding Your Business
Ever since the recession dug in its heels nearly three years, survival, rather than growth, has been the goal for many catalogers. But finally, things
Do It Yourself? No, Thanks!
Are manufacturers doing less now, and enjoying it more? It seems so, judging from the latest annual research conducted by New York-based Accenture (www.accenture.com)
Sovietski Becoming Siegler & Co.
Sovietski Collection, a San Diego-based cataloger of gifts and collectibles from the former Soviet Union, is changing its name. By the end of this year
New Catalogs
Early Childhood Manufacturers’ Direct Monterey, CA-based Early Childhood Manufacturers’ Direct (ECMD), a Web-only marketer for the past eight years, is