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NEW LISTS QC SUPPLY CATALOG Nearly 19,000 agriculture professionals have bought work apparel, livestock supplies, farm equipment, and other related items
News
Miles Kimball on the Block
Multititle mailer Miles Kimball is being shopped around by owner Sun Capital Partners, just 18 months after the Boca Raton, FL-based private equity firm
Monterey Bay Is Now the Best Place for Last Best Place
You can’t keep a good catalog down or so hopes Monterey Bay Clothing Co. The $35 million-plus women’s apparel, jewelry, and home goods cataloger has relaunched
Asia for Kids launches spin-off
Eight years after launching Asia for Kids, a catalog selling Asian-themed books, CDs, and toys for youngsters, founder/CEO Selina Yoon is going broader.
Wine.com, eBags See Fit to Print
Further bolstering the theory that two channels are better than one, two more Web pure-plays have launched print catalogs. Handbags and luggage marketer
Lists and Prospecting: Tips from a Hispanic-Marketing Pro
Hispanics receive considerably less Spanish-language mail than Caucasians receive English-language mail, says Maurice Herrera, vice president of retail
Mark Group Launches Boston Proper Sport
Boca Raton, FL-based multititle mailer The Mark Group is launching a spin-off of its flagship Boston Proper women’s apparel catalog. Titled Boston Proper
When Less Isn’t More
When times get tough, most catalogers cut back on prospecting. But happily, converting new customers isn’t the only way to increase sales. In fact, many
Operations and Management: Give Your CSRs Some Class
Continuing education shouldn’t apply only to adults who take a weekly pottery or art-history class at their local college. Employees in your contact center
Hello Direct cofounder Volwiler dead
Chuck Volwiler, who co-founded the telecom products cataloger Hello Direct, died on Dec. 28 of kidney cancer. He would have turned 47 on Jan. 4. Volwiler