Eye on B-to-B: Available at a Website Near You
More business-to-business catalogers are embracing the service features that the Web has to offer, judging by the results of Catalog Age’s most recent
News
Sports Supply Group cuts its losses
Annual net revenue at athletic supplies cataloger Sport Supply Group (OTC BB: SSPY.OB) decreased 8% , to $103.6 million for the fiscal year ended March
Prep School
Solve this problem: You’re planning to outsource your logistics and must find and negotiate with a third-party provider. What’s the one thing you need
Lists and Prospecting: Burgers’ Smokehouse Cleans Up File
Burgers’ Smokehouse is cleaning up its act. The California, MO-based cataloger of beef and pork products recently leased IntelliDress, a new customer
Eye on B-to-B: Tracking the Moving Work Force
In 1992, 62% of people at business-to-business addresses had moved. Pretty disturbing figure if you’re a business mailer, right? Well, consider this:
UPS Chief Confident of Averting Strike
United Parcel Service chairman/CEO Mike Eskew has said that catalogers shouldn’t worry about the ongoing contract negotiations between UPS and the International
B2B Brand Group Shakeup
B2B Brand Group, the parent company of the T. Shipley, Reliable HomeOffice, and Awards.com catalogs, is regrouping. On May 16, the Altamont Springs, FL-based
Lists and Prospecting: Net-Name Deals on the Rise
If you haven’t been negotiating net-name arrangements for the lists you rent, you’re in the minority. Among participants in the Catalog Age Benchmark
Catalog Analysis: Weighing All the Variables
In the last two columns we discussed why keeping tabs on your fixed creative costs is crucial to managing your catalog or Internet budget. This month
Jagged Edge Files for Chapter 11
Citing weak sales from its winter catalog as a major factor, $3.2 million manufacturer/marketer Jagged Edge Mountain Gear filed for Chapter 11 bankruptcy