Guts and Online Glory

| Lauren Freedman

A wise merchant understands his customer and the evolution of that customer base while having a clear perception of his product and the positioning of

Graffiti Gets into Print

| David Pluviose

Move over, Delia’s. Alloy, make way. Another marketer of trendy apparel for teens and young women is entering the catalog fray: East Northport, NY-based

Cheers for Sears

| Sherry Chiger

About 30 years ago, my father worked for a knitwear manufacturer. One of the company’s clients was especially demanding. The company would refuse shipments