Staying Tuned
Confession: I follow several soap operas. One is EastEnders, a British import on our local PBS station. The others are on the Yahoo! Finance message boards.
News
Apparel, Silver Award: Freeport Studio, September 2000
Its tagline is a cut above casual, and the Silver Award-winning women’s clothing catalog Freeport Studio is indeed a cut above the rest. A spin-off from
Informational Services, Silver Award: Super Duper Publications, 2001
The Super Duper Publications 2001 catalog has boundless energy, which clearly comes across, said one admiring judge. This catalog has a genuine passion
Wholesale/Dealer, Silver Award: Etera, 2001 Dealer Catalog
The encyclopedic Etera 2001 catalog packs enough information on the page to make even a novice plants dealer turn pro. It’s a brilliant book. I felt like
International B-to-B, Silver Award: IBM’s VSB Catalog, September 2000 (Germany)
Germany boasts a highly sophisticated mail order infrastructure, not to mention some of the largest catalogers in the world. So mailing just any catalog
Children’s Products, Gold Award: Hanna Andersson, Holiday 2000
The appeal of Hanna Andersson’s Holiday 2000 edition is obvious from the start. The cover is infectious fun, said one judge of the photo, which shows
Wholesale/Dealer, Gold Award: Jackson & Perkins, Roses for 2001
Everything’s coming up roses for Jackson & Perkins. The roses purveyor extraordinaire has reclaimed the Gold Award in the wholesale/dealer category. Just
Gifts Under $75, Gold Award: Harry and David, Spring-Summer 2000
Certainly the adage if you look good, we look good could be applied to gift shopping with a Harry and David catalog: If you’re in the market for a floral
Industrial Supplies, Silver Award: Specify Brady, 2000
It’s not easy to create a compelling catalog cover when you sell products such as safety signage, but Specify Brady rises to the occasion. The cover,
Business Clothing, Silver Award: WearGuard, Fall 2000, Vol. 538
The judges agreed: In its prospecting book Vol. 538, WearGuard displays features and benefits galore offers some excellent incentives for a first order