The Cybercritic: On the Links

| MCM staff

In this issue the cybercritic looks at golf products websites www.golfsmith.com Reviewed April 30, 8 a.m., on America Online Golfsmith’s home page, or

A&E Spins Off Two Catalogs

| Mark Del Franco

Taking a page from TV series spin-offs, New York-based A&E Television Networks in March spun off two catalog titles, Biography and The History Channel,

All Roads Lead to Hanover

| MCM staff

When Boris Leavitt launched apparel catalog Lana Lobell in 1950, he had no idea that he was creating a future catalog conglomerate and a mail-order-marketing

SPREAD THE WORD

| Sandra Matika

The current shakeout in the Internet industry has investors running scared and pundits shaking their heads. But it also offers a great opportunity for