Glancing Backward, Looking Ahead

| MCM staff

During the past 150 years or so, mail order has evolved from a general-merchandise-driven business to the upscale, niche-dominated industry of the 1980s

Net Effects

| Hollis Thomases

Online contents, sweepstakes, and real-time instant-win games will attract customers by appealing to the what’s in it for me mentality It’s easy to be

The hottest automotibe for 2001

| Sandi Brown

This is my top story for today.This is my top story for today.This is my top story for today.This is my top story for today.This is my top story for today.This

Movers and Shakers

| MCM staff

As part of a restructuring at Chicago-based Sara Lee Corp., vice president Richard A. Noll, group CEO of Sara Lee Sock Co. and Direct, has been named