The Power of Omni-Proofing Your Organization
The move toward omnichannel operations is influencing a major wave of change in the organization, see the wide variety of structures are in place as companies struggle to meet the challenge.
Operations & Fulfillment
How Omnichannel Can Fail at the Brick and Mortar Level
If you consider the entire month of November the holiday season, then (as a customer) I’ve had three instances of omnichannel fails this holiday season. And all three fails were … Continue Reading →
Determining Which DTC Operations System Platform is the Best Fit
There are many systems possibilities for direct to customer businesses. The choices include ecommerce platforms with order management (OMS) functionality; standalone OMS; “best of breed” integrations with OMS, customer care or CRM front ends and a warehouse management system (WMS) for fulfillment; or ERP systems. How do you determine which is the best fit for your direct business?
Retailers Powered by Shopatron Saw 77% Gross Merchandise Value Growth on Cyber Monday
Omnichannel retailers on the Shopatron platform enjoyed 40% gross merchandise value growth spanning eight days, and spikes over the holiday weekend leading to remarkable year-over-year growth of over 93%.
Amazon Unveils its 8th Generation Fulfillment Center
On Cyber Monday, the biggest online shopping day of the year, Amazon revealed its newest generation fulfillment center using robotics, vision systems and high-end technology to speed up order delivery times for customers. Take a look at the Kiva Robots in action.
How Consumer Life Stages Should Drive Marketing
Targeting consumers with the right message just as a new life stage begins is incredibly valuable. Here’s how you can construct accurate life stage segments with two essential requirements.
Making It Right for Affected Customers Key for Harry London
In the wake of a Thanksgiving fire that destroyed a distribution center outside Cleveland, 1-800-Flowers.com is doing all it can to make customers happy.
Thanksgiving Fire Destroys Fannie May and Harry London Distribution Center
1-800-Flowers.com Inc.,reported a fire at its Maple Heights, OH warehouse which provided supplies for Fanny May Fine Chocolates and Harry London Chocolates. See what this will mean for both brands for the holiday season.
Building and Leveraging a 360-degree View of Your Customer
In order to bring someone back time and time again, marketers must craft meaningful and relevant experiences for the individual. So how can brands go about building loyalty for their businesses in 2015?
Sears In-Vehicle Pickup was Great… But…
Up until the I got home and saw the security tag still attached to the vest, this had been a tremendous experience. As a matter of fact, when I was prompted to give immediate feedback, I highly praised the In-Vehicle Pickup service.