Ship-Shape

| MCM staff

Touch of Class didn’t have the worst return rate, but 11% was bad enough. So the home decor cataloger started a quality assurance program. And it has

Rising Transportation Costs –and What To Do About Them

| Curt Barry

For most multichannel merchants, transportation of goods is the highest operational expense. Inbound freight costs for domestically sourced product typically range from 2%-4% of gross sales, while for imported product, inbound freight costs 6% to 12% of gross sales.

Lillian to get even more personal

| Jim Tierney

It’s no secret that Lillian Vernon takes pride in personalization. After all, the venerable gifts and housewares cataloger was founded 56 years ago around