Email is as relevant as ever when it comes to how retailers are communicating with their customers. This is why it is imperative to have a solid email marketing strategy ready. In this report by Multichannel Merchant, find out how email has evolved as a channel and some tips and tricks needed to remain relevant in a competitive retail market.
As your omnichannel business continues to grow, how do you create a unified view of customer and sales data across channels? For Hincapie Sportswear, a cloud-based unified data solution helped it gain greater visibility into revenue streams, turning opportunities into sales more quickly while gaining overall operating efficiency.
Is the “do nothing” approach harmful or beneficial to your business? It’s important to consider all of the alternatives when it comes to a certain project and “doing nothing” may be the path you’re taking. This report will take a look at all the options necessary to ensure the success of your ecommerce business.
In case you missed Multichannel Merchant’s virtual event, Peak Season Summit 2017: Optimizing Black Friday through Cyber Monday and Beyond – or even if you did join us but would like a quick refresher – here are our top 10 takeaway tips from the experts in merchant operations for peak season planning.
According to the MCM Outlook 2017 survey, merchants saw ecommerce sales grow an average of 12.2% in 2016, close to U.S. Commerce Department growth estimates. In this report, find out what ecommerce initiatives are gaining traction, including mobile-first design and virtual assistants, as well as the latest on the Amazon-Walmart ecommerce war.