Are You Meeting the Needs of Today’s Multi-Device Shopper?
Merchants that offer online and brick-and-mortar stores need to make the shopping experience as seamless as possible for customers who might like to pick up or return items at the store.
Bronto Software
Subtle Ways to Personalize the Shopping Experience
When it comes to the new ways people shop and buy, shoppers still would rather consult on the phone with a clerk while some don’t mind if you offer personalized recommendations. Here are what you should be thinking about when it comes to personalizing the shopping experience for your customer.
Personalize Your Messages Without Stalking Your Customer
Emails jamming up a shoppers inbox are often ignored and one of the best ways to grab a shopper’s attention is by using segmentation to personalize messages that make a visitor feel as thought their web experience was designed just for them. Here are tips to personalize emails for your consumers.
Email Plays Major Role in Cyber Weekend 2015
With Black Friday, the holiday weekend and Cyber Monday behind us, Jim Davidson, Head of Research for Bronto Software shared his thoughts about what he saw as it related to email marketing throughout the holiday weekend.
You Decked the Halls, But the Shoppers Aren’t Coming
The 2015 holiday season is picking up steam! And you’ll soon be able to gauge whether your holiday marketing plan is on target. If things don’t go quite as you had expected, are you prepared to change course and salvage the season?
4 Essential (and Simple!) Holiday Planning To-Dos
No matter where you are in your planning, there are ways to ensure your 2015 holiday season truly sparkles. Here are four to-dos for your holiday planning strategy.
7 Cart Catastrophes to Avoid
The shopping cart represents a pivotal moment in online shopping. The customer has found your site, narrowed down items of interest, and actually carted a product. But strange things can happen in the cart. See what types of things can happen and how to avoid them.
It’s Not Too Early to Start Planning for the Holidays
As you begin to plan for the holiday season, be sure to look for ways to strengthen the foundation of your commerce marketing. Here are several tips that will make the holidays brighter for your business.
Understanding the Multi-Device Cart Abandoner
All roads on the path to purchase intersect in the shopping cart, the chaotic hub of ecommerce activity that represents the buying moment of truth. Here are a few ways to reach the shopper who plans to view their cart later on a different device.
NetSuite Completes Acquistion of Bronto Software
Netsuite today announced it has completed the acquisition of Bronto Software Inc., a cloud-based commerce marketing company.