Mall Owners Place Bid to Save Aeropostale

Content Manager

Several bidders including two large U.S. mall owners, Simon Property Group and General Growth Properties have placed a bid for Aeropostale assets that would allow the apparel chain to remain alive in a reduced footprint of 229 stores.

Fortune reported that the offer was for $243.3 million. Aeropostale has struggled to grow sales as the younger generation of shoppers has turned to fast-fashion stores like Forever 21, H&M and others that avoid the logos and turn their assortment around quicker.

[Related: Aeropostale Files for Bankruptcy, Closing 113 U.S. Stores]

In May, Aeropostale filed for bankruptcy with an initial store closure of 113 locations in the U.S. and 41 in Canada.

Other bids were made by Authentic Brands and liquidators Gordon Brothers Retail Partners and Hilco Merchant Resources, Fortune reported.

To read the full article, click here.

Partner Content

Hincapie Sportswear Finds Omnichannel Success in the Cloud - Netsuite
For more and more companies, a cloud-based unified data solution is the way to make this happen. Custom cycling apparel maker Hincapie Sportswear has leveraged this capability to gain greater visibility into revenue streams, turning opportunities into sales more quickly while gaining overall operating efficiency. Download this ecommerce special report from Multichannel Merchant to more.
The Gift of Wow: Preparing your store for the holiday season - Netsuite
Being prepared for the holiday rush used to mean stocking shelves and making sure your associates were ready for the long hours. But the digital revolution has changed everything, most importantly, customer expectations. Retailers with a physical store presence should be asking themselves—what am I doing to wow the customer?
3 Critical Components to Achieving the Perfect Order - NetSuite
Explore the 3 critical components to delivering the perfect order.
Streamlining Unified Commerce Complexity - NetSuite
Explore how consolidating multiple systems through a cloud-based commerce platform provides a seamless experience for both you, and your customer.