Alternative Media

| MCM staff

DESANTIS COLLECTION The more than 40,000 buyers from the DeSantis Collection catalog file are now managed through Edith Roman Associates. These buyers

Smith-Gardner

| MCM staff

Smith-Gardner is the developer of WebOrder and MACS, the leading enterprise software systems for direct commerce. Clients include companies who

CommercialWare, Inc.

| MCM staff

As a leader in order management and fulfillment software, CommercialWare is redefining the direct-to-consumer market by delivering powerful solutions

NEW TRICKS

| Laurie Solomon

Dogged by shoddy rep performance? Multimedia technologies offer meaty rewardsIt wasn’t so long ago that you could rely on an academic course or a stint

Allpets, all the time

| Paul Miller

Pet products marketer PetQuarters is betting the farm on its Allpets brand – which is significant once you consider that PetQuarters bought Allpets less

CHANNEL YOUR POWER

| Julie Barton Miller

Managing multiple fulfillment avenues calls for a flawless performance. Get the choreography right with these steps from seven successful merchantsRemember

Cayenta

| MCM staff

Cayenta’s e.System, is a multi-channel solution with a full suite of e-commerce tools to enable businesses (including retail, wholesale & manufacturing)

Assist Cornerstone

| MCM staff

ASSIST’s e.System is a fully integrated end-to-end e-business solution for multi-channel selling opportunities. Using a single database saves you money

NUTS, BOLTS, AND BALANCE SHEETS

| MCM staff

Don’t let drawing up a business case become a wrenching matter. Nail down the details with this comprehensive guideWhen you think of starting a business,