Are Super Bowl ads a score for Salesgenie.com?
Editor’s note: InfoUSA’s Salesgenie.com division took some heat in the media for its less-than-politically correct, low-budget-looking cartoon ads that
Channel Integration
Online Sales CONTINUE TO CLIMB
Overall sales may be sluggish for many marketers, thanks to the lackluster economy, but e-commerce sales are on the rise. Sixty percent of the respondents
Cash Crunch for Blue Sky Brands
Blue Sky Brands, the parent company of catalogers Paragon Gifts, Bits and Pieces, Bits and Pieces U.K., National Wildlife Direct, and Wintherthur, is facing such severe cash-flow problems that it hasn
10 Critical Mistakes in System Selection
10 major mistakes we see companies make in selecting order management systems
Enough Intuition: Base Your Channel Strategy on Analysis
It sounded so great. Catalogs would disappear as we headed for a paperless utopian society. Well, it hasn
Data Mining: A Strategic Plan
There is great advice out there about the how-to of data mining. But there is precious little about the why-do. Just what can mailers do to improve their strategic grasp?
L.L. Bean Heads to Chicago
In its first retail expansion outside the Northeast corridor, L.L. Bean in September will open a store in the Chicago area.
Net Income Soars for Schein
Medical, dental, and veterinary supplier Henry Schein recorded impressive results for the fourth quarter
Fianacial Reports: Cabela’s, J.C. Penney
Quarterly, full-year sales for Cabela’s and J.C. Penney
Chapter 11 for Sharper Image and Lillian Vernon
Two struggling catalogers have taken a turn for the worse.