October Sales Roundup

| MCM staff

For the most part, October sales were solid for the publicly traded companies tracked by Multichannel Merchant.

5 Crucial Multichannel Metrics

| Jack Schmid

Any seasoned direct marketer the importance of understanding the numbers side of the business. You have to know both the left-brain (analytic) and right-brain (creative) rules for maximum success. My philosophy is

The Software Center

| Ernie Schell

OrderMotion Teams with Channel Intelligence Software providers OrderMotion and Channel Intelligence have joined forces. OrderMotion specializes in on-demand order and customer management solutions for small and medium-sized merchants that sell direct to …

4Q, Fiscal Year Sales Up at NBTY

| MCM staff

Fourth-quarter sales for nutritional supplements manufacturer/marketer NBTY increased 6%, to $496 million for the three months ended Sept. 30.

IAC Splitting Into Five Companies

| MCM staff

IAC/InterActiveCorp, whose properties include HSN and the Cornerstone Brands catalogs, will spin itself off into five separate publicly traded companies.