Playing with the Big Boys
What’s an advantage small catalogers have over large companies?’Customers are realizing that the category killers have product breadth but little depth'”Big
Lists & Data - Business
POSTAL
Double trouble Another rate hike possible in 2002 Two postal rate hikes in two years: That could well be the fate of catalogers and other users of the
To tax or not to tax
Key bills: who sponsored what Despite a flurry of behind-the-scenes lobbying concerning the moratorium on taxes from sales placed over the Internet, it’s
Petals branches out
Decorative silk flowers cataloger Petals is blossoming into other home products. The $45.5 million White Plains, NY-based catalog company is now offering
POSTAL
USPS MAY POST A LOSS Could set stage for additional rate hikes A month before the end of the USPS’s fiscal year 2001, Postmaster General William Henderson
The 2000 I-Merchant 40
We could introduce this year’s i-merchant 40 listing of the top online marketers with some sort of golly-gee statement about how quickly the Web has grown
Plus-size apparel market reveals a new shape
Between 1994 and 1997, the plus-size women’s apparel industry grew 20%, to $23 billion, according to the Port Washington, NY-based research firm NPD Group.
Pets.com publishes print magazine
With the battle heating up to be the dominant online pet supplier, Pets.com is extending its brand offline with a print magazine.The first edition of
Preparing a b-to-b e-mail campaign
Compared to the consumer e-mail market, which is still hampered by too few subscriber-based e-mail lists and too many privacy issues, the business-to-business
Portal power: Industry-specific portals offer an alternative to going it alone
Several years ago, consumer marketers eagerly joined online malls in the belief that, like their real-world counterparts, the malls would draw additional