Google announced months back they were going to switch the currently free shopping results into a pay per click (PPC) model effective Oct 17. Now that the date has passed, it is perfect time to double check that your account has been configured correctly and that you are not going to suddenly lose a significant source of conversions.
Cyber Monday should be one of the best days of the year for retailers and online consumers. The deals are great for the consumers and the revenue is great for the retailers. But when you don
Tweets from Conversion Conference #convcon The Conversion Conference was held Oct. 9-10, 2012 in Ft. Lauderdale, FL. Here is a sampling of tweets from the conference. Storified by MultichannelMerchant
Historical trends indicate that U.S. presidential Election Days
Even though several U.S.-based retailers are getting into shipping products internationally, in order to see an increase in revenue, retailers need to stay up-to-speed on the marketing, shipping protocols, and what their customers want.
While SEO is neither novel nor new, it ceaselessly amazes me how few sites fully leverage the opportunity to drive traffic and sales through search. Most often, it’s not for lack of trying, but rather for lack of resources. Merchants and marketers at either end of the spectrum
The holidays are upon us now, which means you
Online shoppers in the U.S. will spend $54.47 billion this holiday season
Walmart is getting into the same-day delivery service. Walmart, the nation
Amazon is your biggest competitor, regardless of the products you sell or your industry. In this video, Jim Tompkins, founder and CEO of Tompkins International, talks about your business being at the crossroads, why Amazon is the important tipping point, and what you can learn from Amazon.