Optimizing Your Site for Bing
Bing, Microsoft’s latest search engine iteration, had 6% of the worldwide search engine market share upon its launch in May 2009. Six months later, Bing
Ecommerce
Choosing a Web Content Management System
How do you choose a CMS that meets the needs of marketing without giving IT headaches? Here are the key factors to consider
10 Steps to Acquiring More E-mail Subscribers
E-mail marketers can’t rent or buy a list to supplement acquisition activities. What can you do? Here are 10 steps you can take toward improving e-mail subscriber acquisition.
Five Ways to Boost Your Online Holiday Sales
Online retailers must come up with creative and compelling ways to prevent visitors from abandoning their carts
Essential Tools for SEO
If the extent of your search engine optimization toolkit is the Google search box, with which you periodically check your search rankings, you’re in real
New Year’s resolutions for 2010
Here’s hoping that 2010 will be a better year saleswise than 2009. To help you make sure it’s a good one, we present our fresh round of New Year’s resolutions
Digital signage comes to life
If you visit a Justice store, you may notice large plasma screens showing the latest video from Jonas Brothers. When the song is over, an ad for an apparel
Bring on the new decade
CONSIDERING THAT THIS PAST DECADE brought us two recessions, 9/11, the massive postal rate hike of 2007, the banking crisis of 2008 and unemployment rates
Web Expenditures: Sharpening your e-commerce spend
We interviewed dozens of multichannel marketers, consultants and service providers to get a sense of how merchants are spending in relation to their strategic marketing priorities. What did we find out?