Praise for ‘Roll Back’ Promo
Wal-Mart
Data & Analytics
people news
Chicago-based facilities maintenance supplies cataloger Granger has promoted Kevin Peters from vice president, inventory management to vice president,
Potpourri Grabs Another Title
With needlecraft catalog The Stitchery, home decor book Expressions, and jewelry and gifts titles The Pyramid Collection and Nature’s Jewelry among its
Potpourri Grabs Another Title
On March 30, Potpourri Group acquired Young Explorers, a Loveland, CO-based cataloger of toys and gifts for children ages 4-10. Terms of the deal were
Postal Reform: Don’t Hold Your Breath
After the President’s Commission on the U.S. Postal Service issued its recommendations for reform last July, mailers were optimistic that legislation
people news
New Albany, NY-based tween apparel cataloger/retailer Too appointed William May executive vice president/chief operating officer. May was previously president/CEO
Pricing: So Far, So Stable
As expected, paper prices have been stable so far this year. But observers offer differing opinions as to when prices will rise, and by how much. Our
Multichannel Prospecting for B-to-B
For a large business-to-business cataloger say $500 million in sales a field sales visit costs about five times more than a telemarketing call and 100
PMG Warns of Steep Postal Rate Hike in 2006
In a joint House-Senate hearing on postal reform on March 23, Postmaster General Jack Potter told the panel that if the laws governing the U.S. Postal
Personal Creations Parent Buys Bankrupt Silvo
The name and assets of Silvo Hardware Co., the Rolling Meadows, IL-based owner of the Silvo Home & Garden catalog, was sold on March 2 to Creative Catalogs