Marketing

12 Ways to Compete With AmazonSupply.com

| Erin Lynch

Even though Amazon.com announced the beta launch of AmazonSupply, a store for business and industry folks, it doesn’t mean the end for distributors and wholesalers. Here are 12 ways you can successfully compete against the online juggernaut.

Using Business Intelligence Solutions to Hone Strategies

| Curt Barry

Among the many potential benefits of BI: Honing inventory and reducing costly back orders; a better understanding of the costs of core (never-out) products within broad SKU assortments; and a better understanding of merchandising and marketing results by catalog and digital channels.

Ecommerce M&A Action is Vibrant and Focused

| MCM staff

While there are numerous ecommerce transactions in the news, one should not assume that every available company is being gobbled up quickly. To the contrary, most sellers of ecommerce companies are finding it difficult to find interested strategic buyers, but these

What Lies Ahead for AmazonSupply?

| Tim Parry

How will AmazonSupply.com will play out in the business-to-business marketplace? Here’s Monsoon Commerce vice president of marketing Casey Carey’s take.

5 Tactics to Reactivate Lapsed Customers

| Gina Valentino

Reactivation efforts are important to the heath of your business, so include a reactivation effort with every planned marketing contact. Here are 5 tactics you can use to reactivate your lapsed customers.

It’s 11:00 PM: Do You Know Where Your Inventory Is?

| Ernie Schell

The Holy Grail of multichannel commerce is unifying databases to simplify both the management of all business data and the operation of systems that rely on it, thus eliminating independent data silos that segregate data and require duplication of effort

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