Attention online merchants: Your customers’ patience for technical foul-ups getting in the way of their purchases is wearing dangerously thin.
The reason: As e-commerce site experiences continue to improve, customer expectations improve right along with them.
It happens to every creative department. Between tight schedules, last-minute revisions and rush projects, the creative staff falls into a rut. Designers
General merchant J.C. Penney Co. has hired Ruby Anik as senior vice president and director of brand marketing. Anik joins J.C. Penney from Best Buy, where
We all know that square-inch analysis is nothing to scoff at. The best multichannel marketing companies are successful because they build their catalogs
IAC/InterActiveCorp, whose properties include HSN and the Cornerstone Brands catalogs, will spin itself off into five separate publicly traded companies.
Upscale toy merchant FAO Schwarz in November acquired Best & Co., a luxury children’s apparel and accessories merchant. Terms of the deal were not disclosed.
From birth through their early teens, kids need a lot of stuff. The children’s catalog market includes clothing, home decor, toys, art supplies, educational
Is the list business dead? Or, to put it more politely, is it still serving the needs of multichannel merchants? Some list firms have added modeling services.
AMY AFRICA Whether we like it or not, users like Websites that have structure. That’s why the most successful e-commerce sites all look the same. Users
Online retailer All Aboard Toys is getting on the catalog train with the launch of its first print book.