Maintenance repair and operations (MRO) supplier MSC Industrial Direct turned in a stellar fourth quarter. For the three months ended Sept. 1, the Melville, NY-based merchant of maintenance, repair, and operations supplies recorded net sales of $450.5 million, a 16.7% increase over $385.9 million for the same period last year. Its net income soared nearly 39%, to $47.4 million from $34.1 million last year.
How does a high-end department store retailer go after younger, more fashion-forward customers? If you’re Neiman Marcus, you start opening Cusp stores–trendy, stylish boutiques designed to appeal to women age 21 to 45.
Looking to see its sales rise, cake and cookie decorating supplies Web merchant Fancy Flours has launched a print catalog. The book mailed to 50,000 customers and prospects over two drops, says Fancy Flours president/founder Nancy Quist. She plans to distribute two catalogs a year, one in the fall and one in the spring.
When in the holiday season is it too late to remail catalogs to you house files or prospects? It depends on what you sell.
All mailers must constantly looking to identify the best way to grow revenues. It seems like it should be pretty easy to do. But in the present multichannel environment, how do you fuel that growth or determine where to invest scarce resources to expand market share in a cost effective manner?
It’s no secret that catalogers have cut back on prospecting as a short-term answer to the May postal increase. But in the long-term, cutting back on prospecting will cut these merchants’ flow of new buyers, and cause their business to shrink.
Rather than eat the costs of the May postal rate hike, Dale and Thomas Popcorn has put its catalog on a diet.
Ebay recently announced that it would be taking a $1.43 billion loss this year because they overvalued Skype in its 2005 acquisition of the company
In a deal that
Chicago–Did you ever wonder why shoes manufacturer/marketer Kenneth Cole is called Kenneth Cole Productions? In his keynote address at the DMA annual conference, Kenneth Cole himself detailed how he started the company 25 years ago.