Web Analytics Put FootSmart a Step Ahead

| Brian Quinton

(Searchline) FootSmart, a direct retailer of foot and lower-body healthcare products through both catalogs and the Web, found itself in a bind managing its cross-selling opportunities on the product pages of its Website.

Storehouse Sale Pending

| MCM staff

Specialty home furnishings cataloger/retailer Storehouse announced last week it is looking for a new strategic partner after its parent company, Rowe Cos., filed for bankruptcy.

Show Me The Data: When Did You Last Talk To Your Customers?

| Bill Singleton

Some customer data systems have wonderful table structures listing accounts and the contacts that make them up: items, orders taken, and orders shipped. The wonderful table missing from some elaborate, enterprise resource planning systems is the one that will tell the company how many times they have contacted their customers since those customers

Home, sweet home catalogs

| Sherry Chiger

As the size of the average American home has been creeping upward over the years, so has the size of the 12-month active universe for the home catalogs