Managing your customer relationships based on lifecycle stages is a powerful way to increase engagement and loyalty. Here’s why deployment of data-driven retention campaigns improves your ability to engage, monetize and retain customers, resulting in long-lasting customer relationships and an improved bottom line.
After a few months of beta testing, Jet has been cleared for takeoff. And the ecommerce skies have got a little more crowded. Here’s a look at this weeks’ news, commentary and events that shaped the direct-to-customer world… and more.
Mobile apps are evolving in a big way. In the U.S. 50% of the top retailers offer a transactional app, while U.K. only 18% of the top retailers offer a tranactional app. See how apps are evolving in commerce.
Bluestar Alliance LLC, a brand management company, announced it has acquired the Limited Too brand trademarks. See what this will mean for the brand.
Twenty-five percent of retailers say Facebook is the top acquisition platform. See how other channels ranked when it comes to selling to the customer.
Gap is teaming up with Birchbox, the online beauty subscription delivery service by incorporating Birchbox counters in several Gap stores in major cities throughout the U.S. See what this will mean for both brands.
Back-to-school is practically here and shoppers are gearing up for the best deals and places to shop for school supplies. This infographic offers retailers an inside look at what to expect this back-to-school season.
As you begin to plan for the holiday season, be sure to look for ways to strengthen the foundation of your commerce marketing. Here are several tips that will make the holidays brighter for your business.
Jet.com is set to launch taking on ecommerce giants like Amazon and Walmart. See what the company has planned with its launch this week.
So what can retailers do in order to empower their employees to not only handle this highly evolved customer, but embrace them, build trust and nurture a long-term relationship? See the best practices to implement the best retail environment.