Week in Review: Cyber Weekend Hits On All Cylinders
A blowout Cyber Weekend 2015 topped the news and happenings we were watching this week in ecommerce, marketing and direct-to-customer operations.
Omnichannel
Editor’s Notebook: Cyber Weekend BOPIS Went Smoothly… Kinda…
Buy online, pick up in store… Seems pretty easy from the customer point of view, and seems pretty complicated from a retailer’s perspective. And during the holiday season, omnichannel shopping … Continue Reading →
Editor’s Notebook: Black Friday and the Parkin’ is Easy
Managing Editor Tim Parry never thought he’d go to one mall and one shopping center with a major discount store on Black Friday and not have to deal with horrific traffic, angry mobs, and find a parking spot. Here’s more about Tim’s omnichannel Black Friday.
Editor’s Notebook: My Big Fat Omnichannel Thanksgiving Shopping Day
A new Parry Family tradition began this Thanksgiving Day. This was the first time in about 10 years that my wife, Ursula, was not doing double-duty as a float escort … Continue Reading →
Omnichannel Returns Can Grow Revenue, Enhance Customer Experience
A StellaService report finds merchants are not using all the revenue generation and customer experience benefits they can drive with their returns process.
Week in Review: Is Black Friday’s Demise Over Exaggerated?
Is this the last-ever year Black Friday, or is the end of America’s biggest shopping day nothing but speculation? Click here and find out how the role of Black Friday is changing, and other news that shaped the week.
A Pop-Up Holiday: The Resurgence and Relevance of Brick and Mortar
The blue and yellow Blockbuster logo once was as familiar a site as the green and white of the Starbucks emblem today seen across the country. Its disappearance is both a reflection of progress and a reminder of the impact the Internet has had on brick and mortar retailers.
Blurring the Lines Between Retail and Ecommerce
The challenge of blurring the lines between retail and ecommerce is magnified during the holidays. Here’s why breaking down the old silos and fully leveraging the material real estate, physical plant, people, and inventory in all distribution centers, stores, and hubs, is critical to improve fulfillment across the network as a whole.
Best Practices to Boost Your Customer Service Across Channels
In today’s retail economy, customers have high expectations. Excellent customer service starts with offering a speedy and seamless experience across your support channels. See other ways your customer service can shine.
Mastering Omnichannel B2B Customer Engagement
Today’s B2B buyers increasingly adopting digital throughout every stage of the customer journey. B2B buyers are expecting engaging seamless and consistent experiences across touchpoints, while suppliers struggle to weave everything together into a coherent omnichannel strategy.