Orvis: The Sporting Tradition, Fall 1997
Orvis proves it knows how to put a new spin on an old concept with this Gold Award winner. The sporting goods cataloger redesigned its offering, dividing
Operations & Fulfillment
Patagonia, Fall 1997
The Patagonia catalog has always been about powerful imagery, and making that imagery grab the reader, tell a story, and sell a product. And throughout
PC Zone gets down to business
Computer cataloger Multiple Zones International is tapping into the small office/home office (SOHO) market by mailing its first business-to-business catalog.
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FINGERHUT TO BUY ARIZONA MAIL ORDER, LAUNCHES YOUTH CATALOG Fingerhut, whose $1.5 billion catalog business sells predominately electronics, housewares,
Overseas USPS service under fire again
Global Package Link (GPL), the U.S. Postal Service’s low-cost, high-volume international parcel delivery service, has become the subject of a new Senate
Paper prices to rise
Prices for coated groundwood, freesheet, and supercalendered (SC) paper grades are expected to rise on July 1 and possibly again on Oct. 1. Paper mills