Joinem Enters the Ecommerce Marketplace Fray
Even as Jet.com prepares for its highly anticipated launch and Amazon seeks a win with Prime Day, startup Joinem is entering the ecommerce marketplace fray.
Product Recommendations
How to Effectively Use Product Recommendations
Product recommendations are essential to the overall shopping experience. Consumers want merchandise selected based on their own shopping habits. See how these retailers are effectively using product recommendations.
Thanks for the Retargeting, Sears!
Data-driven, real-time marketing is a thing of beauty for retailers – but sometimes the technology can be too smart for its own good, as happened to Sears.
International Military Antiques Sees Product Recommendations Success
International Military Antiques, a military collectables company, saw a 47.8% increase in revenue when it ramped up product recommendations on its website. See what other ways International Military Antiques is succeeding with product recommendations.
Online Retailers Lose Sales Through Irrelevant Promotions
As retailers prepare for the crucial holiday shopping season, many could be driving customers away by promoting irrelevant products, failing to build customer relationships through intelligent follow-up, and ignoring consumer preferences on end-to-end order tracking. Here’s a look at why 74% on online retailers fail to build customer relationships that drive repeat purchases.
Product Recommendations: Going Beyond “Viewed This, Bought That”
Traditional algorithms like “bought this, bought that” and “viewed this, bought that” are getting old. And, although Amazon has branched out from this strategy a bit with different wording, it’s the same idea.