Rue La La: Call Me, Maybe

| Erin Lynch

Rue La La took to Twitter this morning to spread the word about its Instagram site by using the lyrics to the No. 1 song in America right now, “Call Me Maybe” by Carly Rae Jepson. This will definitely grab shoppers’ attention.

Moosejaw Asks Followers for Shady Advice

| MCM staff

Thinking about adding a new product to your inventory? Whether you’re serious or not, Twitter is a great place to poll your audience. Moosejaw’s getting some decent feedback from this tweet.

Twitter Launches Cashtags

| Tim Parry

Called “cashtags,” users can click on the stock symbols to take you to a twitter search. But how will cashtags play out? Will the cashtag become more valuable for marketers, or those on the mergers and acquisitions side?

How Retailers Grow Subscribers, Fans and Followers

| MCM staff

The retail experience is evolving, but are retailers changing with it? ExactTarget’s report Subscribers, Fans and Followers takes a look at how the 100 fastest-growing retail chains in the United States are seeking to build and engage consumer audiences in ongoing email, mobile, and social communications across in-store and online touchpoints.

GIVEAWAY: Win free social media training!

| MCM staff

If you’re looking to up your game with social media training, then Multichannel Merchant has a giveaway you won’t want to miss. We’re giving away three FREE registrations to our exclusive social media education course – a $695 value. Read on to learn …

Lessons to Learn from Celeb Boutique’s Twitter Faux Pas

| MCM staff

Hours after 12 people were killed and 59 people were injured in a mass shooting in an Aurora, CO movie theater, Celeb Boutique decided to joke about a related Twitter hashtag. So what lessons can be learned from Celeb Boutique’s social media faux pas?