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Email

Get Ready for Black Friday and Cyber Monday Week 2015

October 9, 2015 | Daniela Forte

Black Friday and Cyber Monday Week isn’t too far away, so what can we learn from holiday 2014 when it comes to email performance that we can take with us as we enter holiday 2015?

holiday shopping, peak holiday season, holiday shipping, holiday shipping peak, ecommerce orders

It’s a New World for Email Marketing Holiday Campaigns

September 25, 2015 | Alyssa Nahatis

Hopefully, your holiday email marketing plan is well underway. You can’t do too much planning for those important shopping days for all the upcoming holidays.

How Cultures for Health Nurtures Its Browsers Back to Buy

September 23, 2015 | Daniela Forte

Cultures for Health, a real food merchant, brought its customers back to purchase after the company implemented a shopping cart abandonment solution. See what results they gained from the solution.

4 Essential (and Simple!) Holiday Planning To-Dos

September 18, 2015 | Jim Davidson

No matter where you are in your planning, there are ways to ensure your 2015 holiday season truly sparkles. Here are four to-dos for your holiday planning strategy.

3 Email Tips to Help Retailers Get Ahead of the Holiday Game

September 18, 2015 | Christopher Lester

For retailers, the next three months have the power to make or break your entire year: 40% of annual retail sales are concentrated in the holiday season. With these three tips see how you can get ahead of the holiday season.

10 Creative Ideas to Boost Your Holiday Email Campaigns

September 15, 2015 | Miles Williams

The holidays are just around the corner. For retailers, email is a tried and true channel for driving engagement and revenues for holiday campaigns. Here are 10 strategic and creative tips to spark ideas for your own holiday planning.

How Instagram Images Enrich the Email Experience

September 4, 2015 | Daniela Forte

Social media is an active channel for marketers, in fact, 76% of emails today contain a social media button, while only 14% of emails contain social images. See how marketers can better leverage Instagram images for their brand.

Belk Sees Success with Back-to-School Sweepstakes

September 3, 2015 | Daniela Forte

Belk was able to up its engagement with returning college students during a recent Back-to-School Fashion Sweepstakes. See how the company used its social and mobile channels for the sweepstakes.

email-marketing

Mobile and Email Drive Purchases for Retailers

September 1, 2015 | Daniela Forte

More than a quarter of all email-driven purchases were completed from a mobile device in the second quarter of this year. See what brands are doing to improve their smartphone and email experience.

Mobile Drives Ecommerce Spending

July 1, 2015 | Daniela Forte

Ross Kramer, CEO of Listrak told Multichannel Merchant during IRCE 2015 that consumers are embracing mobile at an increasingly high rate. See what else he shares about the biggest trends in ecommerce today.

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