Speaking at eTail on Tuesday, Brad Wolansky said even though Orvis had made a deal with the alternative payment service provider, he felt an association with Bill Me Later was sort of low-brow for the upscale outdoor apparel and home goods retailer
A multipronged marketing strategy can be executed only as fast as your slowest retail channel. Do you know which channel is preventing your organization
Social marketing programs are not about hard sells to your customers. Rather, social marketing programs should be about connecting with your customers for the long-term
True multichannel success can only be achieved when the retailer has visibility into all channels separately and as a single, cohesive business. Retail-focused business intelligence (BI) and analytics can help.
What makes a good widget? Like the creations from the 1980s TV series hero MacGyver, the best widgets are compelling inventions strung together ingeniously
A multipronged marketing strategy can only be executed as fast as your slowest retail channel. Do you know which channel is preventing your organization from moving as fast as it should be?
Social media is hot, for both consumers and businesses. Just about everybody seems to be on Facebook, twittering and blogging, or following blogs. Is
Why has there been such disconnect between in-store and online retail experiences, given all the technology advancements in the past few years?
Even If Flat is the New Up, only one of the publicly traded business-to-consumer merchants tracked by Multichannel Merchant was for the fourth quarter.
Are you multichannel? Even if you have only one brick-and-mortar location, you probably have a simple Website and communicate with some customers via