Many retailers regard the summer months as a slow time of year for promotions, but this does not have to be the case. Mother’s Day, Father’s Day, and the Back To School season all provide opportunities to attract customers with special offers that appeal to convenience factors and/or price sensitivities.
comScore reported that that U.S. retail desktop spending on Green Monday (Dec. 8) were up 15% this year to $1.6 billion, compared to $1.4 billion in 2013. It was the third heaviest online spending day of the holiday season to date, after Cyber Monday and Tuesday, Dec. 2.
Mobile accounted for one-third of online sales on Black Friday. See what mobile devices consumers used on Black Friday.
Thanksgiving posted a 32% gain to $1.0 billion in desktop ecommerce spending, while Black Friday jumped 26% to $1.5 billion, pushing season-to-date growth rate to 15%, according to comScore.
Who will win the social match this year? Black Friday or Cyber Monday? This infographic takes a look at how many people are socializing on Twitter about Black Friday and Cyber Monday.
Overstockart.com is gearing up for the holiday season with a bunch of events and contests planned beginning Black Friday and Cyber Weekend. See what they are doing to get ready for the busiest time of the year.
Will Walmart’s 5-day-long omnichannel shopping event be the end of Cyber Monday, Black Friday, and Thanksgiving Day store openings? Probably not, but Walmart is the first major retailer to tell the general shopping public that America’s biggest shopping period is not a fragmented 5 day event.
Cyber Monday is the most important day on the horizon since it is projected to be bigger and better than ever before. See how you can get ready for one of the biggest shopping days of the year.
Online prices will hit rock bottom on Thanksgiving Day, lower than any other day during the holiday season, according to the 2014 Digital Index Online Shopping Forecast. Here’s a look at some of the other trends ecommerce merchants need to watch this holiday season.
Last weekend as I was shopping at HomeGoods, I came across a few people at the checkout who were all saying the same thing: It seems like the holiday shopping season is starting earlier and earlier each year.